About

I like to be a part of creative projects and solutions with focus on strategy and aesthetics. I am interested in content creation, strategy, creative direction and branding. Dreaming of diving deeper into communication and working multidiciplinary with sports, food, health and people.

In January 2025, I graduated with a Bachelor’s Degree in Design (Creative Branding) from KEA in Copenhagen. My academic journey has included courses in design, writing, gender studies, sustainability, and a longer program in Digital Media at Hyper Island in Karlskrona. These experiences have been rich in collaboration, energy, and innovation. I’ve explored design methodology, concept development, brand strategy, and business innovation.

Professionally, my longest role was at WAS Entertainment, a Danish indie music company, where I advanced from intern to product manager. There, I created and executed digital and physical marketing campaigns, handled content production (photo, video, graphic design, and text), art direction, and social media strategy. 

After, I transitioned to freelance content production, much of which was thanks to my network in the music industry. Eventually I resumed my studies.  Most recently, I completed an internship at the Swedish Football Federation, specializing in communication. This experience led to a consultancy role, where I worked on branding and copywriting for the federation’s joint bid with Denmark to host the UEFA Women’s Euro 2029.



Education

KEA Copenhagen School of Business & Design Bachelors Degree, Creative Branding (Aug 2023 – Jan 2025)
Creative Branding, with a focus on design methodology, brand design, concept development, campaign activation and business innovation.

Hyper Island Karlskrona Full time diploma, Digital Media Creative (Aug 2019 – Jan 2021)
Full-time diploma with hands-on education in a high energy environment forged by collaboration. Exploring new technological trends of digital media including design, technology, strategy and entrepreneurship- all with focus on creativity and communication.

Experience


Creative, OPERA SPORT (Apr 2025 - Present)
Creative direction, content production (photo, video, graphic) and concept development.

Consultant, Svenska Fotbollförbundet (Nov 2024 – Feb 2025)
Copywriting & brand strategy for bidding process with DBU, to host UEFA Womens Euros in 2029.

Communication & Brand intern, Svenska Fotbollförbundet (Aug 2024 – Sep 2024)
Content production and idea development. Explored digital and physical campaigns and new ways to promote initiatives. Involved in long-term communication projects as well as shorter ones focusing on idea development, strategy, and execution. Moderation and analysis of social media.

Content Manager, WAS Entertainment (Jan 2021 – Juli 2022)
Managed the social strategies, marketing, and content development for several artists as well as the record label itself. Developed both digital and physical campaigns and created visual materials (photography, graphics, and video) as well as Art Direction. Held budget responsibility for social media and the content department.

Freelance (Sep 2022 – Present)
Branding, photography, digital design. Primarily within the music industry, working with video, photography, and graphic production for artists, record labels, and festivals. Idea and concept development through to the final product.

Social Media & Florist, Blomster Bjarne (Nov 2022 – April 2025)
Floral decorator, customer service, and maintenance of the company’s visual identity and social media.


Courses

Gender, Design & Aesthetics, Luleå Tekniska Universitet  (2023)
Sustainable Development, Uppsala universitetet  (2023)
Graphic Design, Kristianstad Universitet  (2023)
Creative Writing, Folkuniversitetet  (2022)
Photography & Video, Copenhagen School of Film and Photography  (2018)

Other

Adobe Creative Suite – Photoshop, InDesign, Premiere Pro
Sociale Medier – TikTok, Instagram, LinkedIn, Facebook, X
Language – Swedish, Danish, English
AI – ChatGPT, Adobe Firefly



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